OXXO Blooms as Orlando Booms

Orlando, FL, June 19, 2018OXXO Care Cleaners®, the most innovative, environmentally friendly garment cleaning franchise founded on the “We Care” philosophy, announced today that it is expanding operations in Orlando, FL. OXXO will be opening a new store at 190 Aloma in Winter Park, FL 32792.

Orlando Franchisee Reny Balsa, a food industry professional from Venezuela, knows how to cater to consumers who need fast, friendly, and convenient service. In Venezuela, Reny’s family owns the food company that services Grupo Polar’s cafeterias. “When I decided to come to the U.S., I identified Orlando as the perfect city in which to live and own a business, because it truly reflects the American Dream – from Disney, where all dreams come true,to the city’s fast-growing STEM [science, technology, engineering, and math] sector. Orlando reflects the ‘anything is possible’ mindset, combining innovation and technology with a modern service that people today really need.”

OXXO Orlando customers love the unique combination of services offered—24/7 ATM pick up/drop off, boutique-style setting, mobile payment app, use of GreenEarth, and on-premises hand ironing. “People truly like the OXXO luxury dry cleaning experience, and we’re very excited about the opening of OXXO’s fourth Orlando store,” says Balsa.

OXXO’s Orlando-area expansion comes amid the metro area’s booming growth and popularity. For the last four years, Orlando has undergone a profound economic transformation, from its airport expansion to the luxury residential boom downtown. Companies like Amazon and Siemens have made Orlando their home. In the medical sector, there has been vast innovation at the VA Medical Center and Nemours Children’s Hospital. In education, UCF recently opened its medical school in Lake Nona. And in sports, the USTA just opened a massive tennis school and complex that brings together the country’s best players. Orlando City will open and become home to the Lake Nona soccer team.

Forbes recently planted the Orlando-Kissimmee-Sanford metroplex at #4 on its “America’s Fastest-Growing Cities 2018” list. Forbes further confirms that Orlando leads the U.S.in STEM growth. OXXO’s next-generation, tech-driven approach to dry cleaning fits perfectly here.

OXXO is the only dry cleaner in Orlando that offers operational transparency, speed, quality, and ATM-style convenience. All Orlando stores have same-day laundering available when ordered before 2:00 PM, or the next day if made after 2:00. Dry cleaning is available at plant stores and via drop stores.

Guillermo Gallegos, owner of the OXXO Clermont store, brings business experience from the manufacturing and industrial sectors. He most recently owned a Home Depot-style store in Venezuela. OXXO Clermont serves Orlando’s Northwest region, specifically Windermere Dr, Phillips, Occoe, Winter Garden, Oakland, Minneola and Clermont.  Guillermo states that this region has shown great demand for OXXO’s pick-up and delivery services as a result of the growing presence of corporations and condo associations.

OXXO CEO Salomon Mishaanconcluded: “We are confident that the personalized service and experienceoffered at our Orlando locations will continue to drive loyalty for our brand throughout the region. We thank Orlando residents for truly embracing OXXO.”


About OXXO® 

 OXXO® CARE CLEANERS is a leading environmentally-responsible dry-cleaning franchise based in the U.S. with international presence. OXXO was founded with our “WE CARE” philosophy and commitment and has applied it to every aspect of our business. We care for our customer’s health, appearance, garments, the community, the environment and our employees. At OXXO®, customers experience the ultimate in garment care with the use of environmentally safe GreenEarth solvents (no use of Perc (Perchloroethylene)) chemicals common at other dry cleaners, and now using TOP Terra for laundered garments, the latest 24/7 ATM-style pick up service, the most technologically advanced European manufactured garment care equipment and the traditional method of hand-ironing. All garments are cleaned right the first time and personally inspected by OXXO® garment care specialists to ensure superior finishing and meticulous attention to detail. Visit www.oxxousa.com for more information and the OXXO® nearest you.  For more information about the OXXO Care Cleaners® franchise opportunity, call 1.866.462.6996 or visit http://www.oxxocarecleanersfranchise.com.




OXXO Care Cleaners To Open New Location at Alton Town Center in Palm Beach Gardens

July 24, 2018, Palm Beach, FL – OXXO Care Cleaners®, the most innovative, environmentally friendly garment cleaning franchise founded on the “We Care” philosophy, will be open a new store at the Alton Town Center, a new retail and entertainment destination shopping center in Palm Beach Gardens located at 143 Donald Ross Rd, Palm Beach Gardens, FL 33418. The new store will open in Q1 2019. Located in the northeast corner of Alton, directly south of Donald Ross Road, Alton Town Center is being developed as within the community.

Juan Lara and Beatriz Figueira own two OXXO stores in South Florida, covering the territory of Palm Beach, North Palm Beach, Palm Beach Gardens, Jupiter and now Abacoa. The family started the business after years in the service and customer care industry. “Transparency is key for us- and OXXO was ideal. From the “ATM” style stores to the “open store” concept, we wanted to make sure our customers could see everything from drop off to pick up,” said Beatriz.

“In the two years that we have owned our OXXO stores, we have experienced growth almost every month,” added Juan. The owners decided to open the new location because of they are experienced at serving Palm Beach’s customer profile. This particular area in Palm Beach gets a lot of versatile traffic such as people traveling north to Palm Beach, residents, and snowbirds.

Beatriz and Juan’s close family members Jesus Duran and Nora Lara own another OXXO store located at 11081 Southern Boulevard, Suite 140, Royal Palm Beach, 331411. Jesus and Nora cover the Royal Palm Beach, West Palm Beach and Wellington area for OXXO and are confident that their family-oriented service is what brings customers to OXXO for their dry-cleaning needs. “We always greet our customers with a smile and want them to have the most convenient service in the industry. OXXO’s 24-hour Drop Off & Pick Up makes it easy both to collect clothing and to pick up soon as possible after dropping off.

Aside from all the perks that Duran’s customers receive by choosing OXXO, OXXO has also launched an app to make the experience even better. “Right now people have an OXXO card to pick up their clothes, but we recently launched an app that allows people to pay, schedule their pick up times, and much more,” says Duran.

Palm Beach residents love the fast and friendly service from Monday through Saturday and the option to either pick up or get their dry cleaning delivered. Snowbirds love the delivery feature because unlike Fort Lauderdale and Miami residents who are always out and about, Palm Beach residents are more inclined to the option of home delivery.

Please stay tuned for more news in October about the stores and restaurants opening at Alton Town Center.

New high-tech dry cleaners to open in Winter Park, more locations planned

South Florida-based dry cleaning firm OXXO Care Cleaners is expanding its presence in Central Florida with a new Winter Park location and plans to add at least two more locations in the next couple years, according to Orlando co-franchisee Consuelo Regueiro.

What sets OXXO apart from other dry cleaners in the area is their locations use Green Earth cleaning products. These products are gentler on clothes and safer for the user, according to the company.

While using green products, OXXO strives to be technologically savvy. The company uses ATM-style pick up and drop off machines. These devices make it possible for customers to pick up and drop off clothing after store hours.

Along with the machines, OXXO is one of the only dry cleaners with its own application in the App Store. The app, OXXO Care Cleaners, allows customers to request a pick-up time, drop off items and check which items they currently have at the cleaners, among other things.

OXXO has been in the Central Florida area for three years now, opening its first area location in 2015. The company’s other three Central Florida stores are in Lake Nona, Clermont and Orlando on Orange Blossom Trail.

Regueiro believes expanding to Winter Park is perfect for this business because the area is predominantly wealthy.

“People truly like the OXXO luxury dry cleaning experience, and we’re very excited about the opening of OXXO’s fourth Orlando store,” Orlando co-franchisee Reny Balsa said in a prepared statement.

The new 900-square-foot Winter Park location is at 190 Aloma Ave. The company has signed a 10-year lease and expects to open for business there Aug. 30.The new Winter Park location cost $250,000 to open and is expected to generate approximately $100,000 in sales its first year. Between all four Central Florida locations the company will exceed $600,000 in sales, said Regueiro.

The price for a dress shirt to be cleaned at OXXO is slightly higher than other cleaners in the area, ringing up at $2.95. Regueiro told the Orlando Business Journal while it may cost more, it’s well worth it because of the convenience and technological component. “People think all cleaners are the same, but they aren’t.”

Before opening a chain of dry cleaners, Regueiro operated a cookie factory in Venezuela. Regueiro chose to leave her old job after her friends told her about their new business, OXXO. Regueiro was fascinated by the technology behind the company and how the business used green products.

Going forward, Regueiro told the Orlando Business Journal she hopes to continue to grow her business and open two more locations. Currently she is looking at downtown Orlando and the Dr. Philips area as possible future locations for OXXO.

Dry cleaner with DFW locations embraces eco-friendly practices

OXXO in Frisco and Plano are among the dry cleaners in North Texas that use GreenEarth, an eco-friendly dry cleaning solvent. Photos courtesy of OXXO.

Thanks to the green cleaning movement, North Texans can now find a variety of eco-friendly laundry detergents in local stores. But did you know that DFW is home several eco-friendly dry cleaning businesses as well?

OXXO Care Cleaners is a dry cleaners with locations in Frisco and Plano that touts its eco-conscious methods. The company’s primary green selling point is it uses GreenEarth, a gentle cleansing solvent, designed to care for garments but not endanger the environment, your clothes or you.

Translation: no harsh chemicals and no harsh odors.

Cutting edge technology at the Plano location.

The dry cleaning company was founded in Hollywood, Florida in 2000 by Salomon Mishaan, who grew up in Colombia before coming to the United States.

Today, there are 50 locations in the U.S., including the two local franchises in DFW.

Locally, OXXO Care Cleaners opened in Frisco in 2009 and then in Plano in 2015.

“We were looking to get into the dry-cleaning business, and in so doing, we generally witnessed very low-quality service and lack of environmental friendliness,” said Marisol Cereijo, owner of the Frisco franchise. “When we learned about OXXO Care Cleaners and their innovative and environmentally friendly system, we immediately knew that OXXO was the answer.”

The GreenEarth Cleaning process uses liquid silicone in place of petrochemicals Cereijo explained.

“Essentially liquified sand, silicone is nonhazardous and nontoxic to the environment. When released to the environment, it safely breaks down into the three natural elements it is made from: sand (SiO2) and trace amounts of water and carbon dioxide. Which means it is safe for the air, water and soil.”

In short, that means the GreenEarth product is so safe that if you wanted to, you could rub it safely on your skin. In fact, you probably already do according to Cereijo.

“Liquid silicone is the base ingredient in many every day shampoos, conditioners and lotions.”

So now that you know what is used in the GreenEarth, you might be asking what has been cut out? That would be perchloroethylene, certainly a word you won’t hear uttered at OXXO Cleaners. The chemical solvent typically used in dry cleaning has been shown to have health risks, according to the EPA.

GreenEarth has also been endorsed by numerous dry cleaners around the country, but Cereijo said OXXO is the only cleaner that combines GreenEarth cleaning, with hand ironing on premises and a 24-hour ATM style pick up and drop off system. This is accomplished by creating an online account. The company’s retrieval system is automated, allowing customers to pick up their clothes any time of the day, any day of the week.

A kiosk near the OXXO entrance allows 24-hour drop-off and pick up service.

Cereijo says her company also strives to keep the business eco-friendly in other ways like using bags that are biodegradable and designed to disintegrate within two years. Hangers are recycled.

In addition, all of OXXO’s equipment is electric, so there is no need for industrial steam, and the temperature is kept at a cool 72 degrees. This removes the “sweatshop” atmosphere of most cleaners, according to the company’s website.

“Because we do not use a boiler room, we use less energy,” Cereijo added.

This year, the OXXO Care Cleaners franchise also plans to open its first fully automated unmanned dry-cleaning facility allowing customers to drop off and pick up cleaning and laundry 24/7 with no attendant.

“OXXO Care Cleaners offers not only great quality service for our customers, but also environmental friendliness and a great and safe work atmosphere for our employees,” Cereijo said.


OXXO Care Cleaners ® Brings Environmental “Relief” and a Green Cleaning Solution to Houston

Houston, TX, March 13, 2018 OXXO Care Cleaners®, the environmentally friendly garment cleaning franchise that operates nationwide and was first to use Greenearth® solvents while offering 24/7 ATM-style service in a European boutique setting, announced today that OXXO Houston celebrates one year serving the city of Houston in March and the owners plan to open a new store in 2018.  In celebration, OXXO Houston will offer a 10% discount to local business professionals and to all local residential neighborhoods throughout the months of March and April.

“We opened our doors a year ago. While Harvey affected residents and all local businesses, during the last few months, we have seen tremendous interest and repeat customers from local professionals and residents. Many of OXXO Houston’s customers are in the oil industry, requiring them to connect with other time zones, daily. Many must arrive at work at 3 am so, in this area, 24/7 service is not a luxury – it’s a necessity. They demand friendly and fast, quality service like our exclusive hand ironed service. Customers can see all our processes is “on site” in a clean & neat atmosphere,” explained Silvia Garcés, Store owner.

OXXO services the entire district, which extends a 7-mile (11 km) stretch of Interstate 10 (the Katy Freeway) from Gessner westward to Katy and extends south along Eldridge Parkway to Richmond. “Soon, OXXO Houston will offer Pickup and Delivery service, thereby expanding its reach, and, a new store is on the horizon, also in the Houston area. Lastly, we are thrilled to announce that we will be offering kiosks to local energy companies as well as drop store conversions,” said Salomon Mishaan, Franchisor.

Local store owners Mary & Silvia Garcés were former family business owners in Venezuela before migrating to the U.S. so they know how to provide excellent customer service. OXXO is the only green cleaning franchise in Houston to combine hand ironing on site and in front of the customer, 24/7 pickup and drop off through the ATM machine, the use of a dermatologic and eco-friendly cleaning solvent called “GreenEarth®,” instead of the commonly used chemical perc (Perclorethelyne) a carcinogenic which is unhealthy for both human skin and garments, all into a clean and neat boutique style concept.


From Left to Right: Maria Eugenia Garcés, (Mary), Milton Vargas y Sílvia Garcés.


According to repeat customer Paul Naquin, “24/7 pick-up and drop off is very cool concept. I brought a large load to get cleaned here. The staff was very thorough and took the time to organize and itemize every items. Really impressed with the prices too. Great job!.”

Bebe L agrees. “24/7 Dry Cleaners! Green Products, Great People, No harsh chemicals, Electric door to pick up your laundry anytime! They even use string w/ ‘Thank you’ note instead of trash ties for your Clothes. Classy! The actual Machines imported from Italy. Must go see! Love this place!”

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OXXO Care Cleaners – Houston, TX

“Entrepreneur” magazine just ranked OXXO® once again among the top five hundred best new franchises in the United States. OXXO is a CARE Cleaner because of our “WE CARE” philosophy and commitment.

About OXXO®

OXXO® is an environmentally-responsible dry cleaning franchise in the United States. At OXXO®, customers experience the ultimate in garment care with the use of environmentally safe GreenEarth solvents (no use of Perc (Perclorethelyne)  chemicals common at other dry cleaners), the latest 24/7 ATM-style pick up service, the most technologically advanced European manufactured garment care equipment  and the  traditional  method of hand – ironing. Clothing and linen are cleaned right the first time and personally inspected by OXXO® garment care specialists to ensure superior handling and meticulous attention to detail. Visit www.oxxousa.com for more information and the OXXO® nearest you. 


*** Entrepreneur Magazine ranked

OXXO® Care Cleaners in the Top 500 franchises in 2018

Patience Pays

Sometimes, one technology must wait for others to develop. Salomon Mishaan founded OXXO Care Cleaners more than 15 years ago with new, innovative ideas about dry cleaning. Not only did he want to make the process greener, he also thought that the 24-hour drop-off and pickup doors he’d seen in Europe would make sense in the U.S. They were a hit-the first such to be avail­able at dry cleaning franchises-but not until Skyping and mobile apps became available could he offer his customers a communication method that matched the convenience of the 24-hour doors.

To complete his customer service vision, Mishaan stuck with the same developer that had produced his point­of-sale software. The resulting app al­lows customers to use their phones to retrieve their clothing and receive notices tracking the status of their garments throughout the cleaning process. The app also allows OXXO to send custom­ers coupons and for customers to share their comments online.

The app is still in its beta phase, but Mishaan knows customers are happy to trade their OXXO card for a smartphone app. And he’s not finished innovating. For example, drones could make deliver­ies-OXXO drones, he jokes. But maybe it’s not so wild an idea. “When we talked about the 24-hour door all those years ago, people said, ‘Wow,”‘ he recalls. Now they’re in all 50 of OXXO’s stores.

Benefits of dry cleaning processes that don’t use steam

When getting dry cleaning done, it is important to know your clothes will be treated with the finest processes available.

Traditionally, a dry cleaning franchise would use hot boilers that create steam for the cleaning process. OXXO Care Cleaners is a pioneer as a dry cleaning franchise for its efforts to eradicate these sort of diesel- or gas-fueled boilers that have long been the standard of dry cleaners.

The steam these boilers would have created is transported around the shop by bulky pipes, causing the area to be very hot. By removing that hot boiler, there is not only more space at every OXXO location, but there is also air conditioned work spaces, making working conditions more comfortable for employees.

The alternative to not relying on steam is also positive. Since OXXO Care Cleaners first store opened in 2001, we have continued to use superior and more innovative options when cleaning. We use Green Earth products that use a silicone-based cleaning agent rather than using harsher, carcinogenic chemicals. Click to find out more about the Green Dry Cleaning Franchise.

Having made this commitment to switch away from steam and be a leader, each OXXO dry cleaning franchise proves non-toxic garment cleaning that is effective and safe for customers, their clothing, store personnel and the environment.

It all adds up to allowing each business to display a boutique style with the absence of boilers, and a space where customers can watch the work on their clothes as it is done in front of them. This contemporary method offers peace of mind with a job well done, as well as being affordable and resulting in lower labor and real estate costs.

The benefits of dry cleaning processes that don’t use steam is just one of the ways OXXO Care Cleaners strives to be different for the betterment of all. Head over to the blog pages to read more about our methods and why OXXO is the premiere choice for any of your dry cleaning needs.

Benefits White Marker